Tag Archives: Search Engine Optimisation
Is SEO a dirty word?
In 2010 talking to online retailers about the benefits of Pay Per Click (PPC ) was almost a waste of time; all retailers were interested in was Search Engine Optimisation (SEO). Such was the dominance of SEO that more and … Continue reading
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Content is King, always has been – always will be
The saying in the online industry used to be that ‘content is king’ i.e. what you put on your site in terms of text is the key to conversion, the key to being found on search engines and generally where … Continue reading
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Is Google on the verge of complete World Domination?
Earlier this week we reported on the ongoing changes occurring at Google; adjustments to piracy, copied content, introduction of knowledge graph along with changes to Google Shopping were the features of the article. So on the back of Google products … Continue reading
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Google; more changes in 2012 than I have had hot dinners…
2012 has been a year of change for Google; the roll-outs, and modifications have come think and fast this year -perhaps demonstrating the emergence of eCommerce and Internet use on the world. Google as you will all know is a … Continue reading